With platforms like Roblox recently implementing age estimation to enhance user safety, interest in this emerging technology is growing rapidly. But what exactly is age estimation technology—and how does it differ from facial recognition or facial analysis? What role does AI play in this process?

Join BBB National Programs’ Children’s Advertising Review Unit (CARU) for an in-depth webinar exploring the rise of age estimation tools, their increasing relevance in digital regulation, and how organizations candeploy these technologies safely.  

We’ll cover:

• The fundamentals of AI age estimation and the distinction between facial recognition and facial analysis technologies
• Real-world use cases
• Key risks, challenges, and ethical considerations
• Practical guidance for implementing age estimation technology safely and responsibly

The session will conclude with a live Q&A, giving you the opportunity to ask questions and explore how this technology may impact your organization or platform.

Whether you're in tech, education, child safety, or policy, this session will provide the critical insights you need to navigate this fast-evolving space.